Bluecore allows you to create smart, targeted campaigns that provide a more personalized and engaging experience for customers. With Bluecore, it’s not about sending more communications, it’s about sending better communications.
Launch Cross-Channel Campaigns
Build an audience based on factors like static customer attributes, dynamic customer behaviors and predictive filters and sync that audience to any marketing channel to take action.
Understand Customer Actions and Likely Behaviors
Create highly valuable audience segments based on customers’ predicted actions, preferences and lifetime value.
Easily Synthesize Data to Answer Questions
View data in multiple ways in order to better understand your customers and determine campaign performance.
Automate Data Analysis
Query through terabytes of user data, email performance data, product catalog data and purchase/transaction data for any user segment to turn what would normally take hours to do with an average CRM system into a quick and easy job that you can iterate on as many times as you need.